
In his 20-year advertising career, Jason Cumming has worked on numerous blue-chip brands within most industry sectors, mainly in management roles for international communication networks such as IPG (MullenLowe), WPP (Ogilvy & Mather), Omnicom (PentaMark,BBDO) and most recently, M&C Saatchi.
Jason is well-travelled and has along the way, curated a vast network of local business owners, partners and service providers that reaches all corners of Africa. This network gives him and his client’s access to Africa’s burgeoning middle-class through real-time local insights, operational support and quality integrated marketing services on the ground.
His entrepreneurial spirit and penchant for the business of marketing & advertising has recently seen him make the bold move to go it alone as a Strategic & Creative Communications consultant, specialising in emerging markets.
Jason currently contracts to M&C Saatchi Worldwide as the London-based agency’s Network Director for Africa.
Let’s welcome Jason Cumming to the GAGE Academy 2022.